The Best And The Worst Of Met Gala 2021: In America, Lexicon Of Fashion
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This year’s honorary Met Gala Co-Chairs Anna Wintour, Tom Ford, and Adam Mosseri. Here is who rocked it and who flunked it in our opinion.
ROCKED IT
FLUNKED IT
Ralph Lauren Designs 2021 US Open Tennis Collection
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Ralph Lauren returns and marks his return with the 2021 men’s and women’s collections for the US Open Tennis Championships collection.
The collection is inspired by New York and its fashion. The campaign was shot at the iconic Arthur Ashe Stadium at the USTA Billie Jean King National Tennis Center. It features two official US Open ballpersons alongside models sporting timeless preppy looks in red, blue, yellow, and green colors.
Priyanka Chopra-Jonas Named Global Ambassador For Max Factor
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Actress Priyanka Chopra-Jonas is named a global ambassador and creative collaborator of Max Factor. Starting with the new Facefinity All Day Flawless Airbrush Finish 3in1 Foundation campaign Chopra Jonas joins the brand throughout 2021 and beyond.
Stefano Curti, chief brands officer at Coty, said in a statement to Fashion United: “Priyanka is the modern embodiment of our diverse Max Factor audience, and a champion of the empowerment that comes with transformation. We couldn’t be more thrilled to partner with her and know we will be able to achieve so many extraordinary things together.”
Chopra Jonas added: “A brand with a rich heritage that spans more than 100 years, Max Factor is behind the most iconic and effortless beauty transformations in pop culture, and I am honoured to be collaborating as their new global ambassador. “Confidence can be someone’s most powerful asset, and it’s important to trust that your beauty products will deliver. From make-up artists to people all over the globe, I know I’m in good company in sharing my excitement for Max Factor’s new product launches and I’m proud to be part of the brand’s next chapter.”
Max Factor was founded at the beginning of the 20th century by the eponymous Polish-born make-up artist, wig maker and inventor, who coined the term, ‘make-up’, and has a heritage rooted in Hollywood.
& Other Stories Joins Nordstrom
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Fashion group & Other Stories, part of H&M, announces that it will join US retailer Nordstrom. The launch through Nordstrom plans to further expand the present of the company in the US market.
“We’re truly happy to be teaming up with Nordstrom, with their long history of helping customers express their style,” said Karolina Gutke, managing director at & Other Stories, in a release. “We can’t think of a better partner to share our stories and collections to a wider audience in the US.”
Giambattista Valli First Bridal Collection
The Italian fashion house is launching its first Bridal collection named "Love". If only I could throw another wedding, it would have a dress of my dream. 17 look bridal collection launching on September 9 and will include dresses ranging from short to long and include white suits. Do I hear the wedding bells?
Jay Z and Beyonce pose With Basquiat painting in First Images From Tiffany Campaign
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Beyonce and Jay-Z's first campaign for Tiffany is here and it is featuring the couple and Tiffan-blue Jean-Michael Basquiat painting Equals Pi. This is a first public campaign for the couple together and a new ad to preset the iconic 128.54 -carat Tiffany Diamond, worn by Bey.
Jean Paul Gaultier New Project Is Musical And Art Direction In Fashion Films
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Jean Paul Gaultier, a French haute couture and prêt-à-porter fashion designer whose nickname is "enfant terrible" of the fashion industry, because of his unconventional designs is taking a different direction in fashion. First of the designer shared with fashion network that he will be participating as the judge on Dancing with the Stars show. The designer is a big fan of choreography and worked with celebrities like Madonna, Blanca Li, Chopinot. For him it's not just the body and the garment that are important, the movement of the model on the runway crucial for Jean Paul Gaultier. He pays great attention to the gestures such as hands in pockets, how they hold the garment when he casts a model and looks for the natural beautiful movement.
"Ciné mode" at the cinémathèque de Paris is what Jean Paul Gaultier is aiming for next. The cinema and fashion will collide in a fiml related to the evolution of women's fashion and the relationship between men and women.
The famous Jean Paul Gaultier Fashion freak show will be back and in 2024 the designer plans the musical and the art direction of an animated film. Superb!
Levis Strauss Acquires Beyong Yoga And Enters The Active Segment
Athletic and lifestly apparell brand Beyond Yoga will now become part of Levis Strauss. The company is going to be acquired by Levis and they plan to significantly expand the brand. The transaction is expected to complete in the fourth quarter of 2021.
Levi Strauss CEO Chip Bergh said the acquisition establishes the company’s presence in the fast-growing activewear segment, “with a brand with tremendous growth potential.”
“Beyond Yoga’s values-led approach to business, centered on inclusivity and authenticity, makes it a natural fit to our company portfolio.”
Philip Plein First Fashion Group To Accept Cryptocurrency
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World's first ever fashion group is going to accept payment in 15 different cryptocurrencies, that includes Bitcoin and Etherium. Phillip Plein and the group has been interested in digital technology and invested in it before. The company is expected to reach a record turnover of €100 million in 2021 according to Fashion Network.
Jake Gyllenhaal New Face of Prada's Men's Frangrance
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The face of Prada's new men's fragrance goes to Academy Award and Tony nominated actor Jake Gyllenhaal. Yep, the actor will star in a campaign film directed by Johan Renck and photographed by Sølve Sundsbø. The new perfume is all about strength and virility, elegance and sensuality, and sophistication and self-awareness.
"With a combination of physical and intellectual strength, Jake is a modern adventurer - the perfect embodiment of Prada's new masculine fragrance. His unique acting work elevates the limits of emotion, while the visionary projects he produces focus on bold new horizons of storytelling,” explained Yann Andrea, Prada beauty international general manager.
Philip Treacy - Designer Behind Balenciaga's Haute Couture Fall 2021 lampshade hats
For Balenciaga's haute couture 2021 collection Demna Gvasalia honored Cristobal Balenciaga's love for hats. To do that he worked with Irish award-winning Haute Couture milliner Philip Treacy. Treacy's eye-catching hats have been worn by celebrites like Dutchess of Cornwell, Madonna, Lady Gaga, Sarah Jessica Parker and many more.
In 1991, aged 23, Treacy got his "big break" when asked by Karl Lagerfeld to come to the Chanel showrooms in Paris for what was to be the start of a long-term working relationship. In this collection Gvasalia kept in mind the young audience but maintained Cristobal Balenciaga's extravagance.
Amina Muaddi x Wolford Collaboration
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Amina Muaddi and Wolford collaboration both share the same dedication towards helping women express their identity and boost their confidence. The result is the latest collaboration. Wolford is a leader in high quality legwear and body wear. Thirty three year old designer Amina Muaddi’s vibrant footwear has become ubiquitous in celebrity circles. Celebrities like Kim Kardashian West, Bella Hadid, and Irina Shayk seek out her square-toe shoes.
Adidas Sues Thom Browne For Use Of Three Stripes
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The never-ending battle for three stripes is back again. Adidas is suing New York based designer Thom Browne for using the three stripes. The sporting goods giant says in a statement, “Despite Thom Browne’s knowledge of Adidas’s rights in the famous Three-Stripe Mark, Thom Browne has expanded its product offerings far beyond its formal wear and business attire and is now offering for sale and selling athletic-style apparel and footwear featuring two, three, or four parallel stripes in a manner that is confusingly similar to adidas’s Three-Stripe Mark.”
Since 1952 Adidas been using the three stripes logo on their shoes and later clothing. In 1994 it was granted a federal trademark. Thom Browne launched twenty years ago and today is majority-owned by Italy’s Ermenegildo Zegna Group. Adidas previously filed complaints against J. Crew, Forever 21, Sketchers and even Tesla. The company is currently asking to, “permanently enjoin Thom Browne from distributing, marketing or selling apparel and footwear using or bearing confusingly similar imitations of the Adidas Three-Stripe Mark.”
Phoebe Philo Comes Back With Her Own Line
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She finally put her own name to her aesthetic. Phoebe Philo, the designer who designs for women, is coming back with her own line.
Business Of Fashion (BOF) broke the news on July 12 that the British fashion designer will launch her own brand that will be backed by French conglomerate LVMH.
Phobe left the house of Céline back in December 2017. The new Philo era is coming and we cannot wait to see it hit the runways.
What's New? Secret Project by Vetements
Photo: Vetements
Zurich-based fashion brand Vetements led by brothers Demna and Guram Gvasalia announced new "secret project" by Vetements with the creation of new [instagram ][1]account. Teaser video featured on the new instagram account is showing big cities, scan codes, new machinery, new reality. Accordiing to fashion source the new, as-yet-unnamed brand will take its inspiration from traditional menswear and sartorial tailoring, but will cater to all genders. Defining the label’s purpose, the release further described it as “a brand without a logo, but recognizable from far away. A brand that doesn`t exist, but is missed already. A brand from tomorrow, that is based on yesterday, on today.” [1]: https://www.instagram.com/vetements_secret_project/
Produce, Use, Reuse With Cyclon Running Shoe by On.
The Cyclon Project by On is On! Hoping to make textile industry a little greener performance company On will exchange your shoes for a new pair once you wear out the old.
The brand was founded in Zurich in 2010. “We are on the way to eventually designing and producing all our products in a circular way and Cyclon is the first step in this direction,” said Viviane Gut, head of sustainability at On, at the Sustainable Fashion Summit 2021 of the Dfv Mediengruppe.
Kering Takes On Circular Fashion
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Image: Cocoon, Facebook
French luxury giant Kering has invested in handbag rental service Cacoon. From as low as 49 pounds a month you can rock your favorite Gucci, Loewe, Prada, Chanel and Balenciaga bags.
London based Cacoon was founded in November 2019 and increased its number of memberships by 200 percent, despite the pandemic.
Isabel Marant Launches Vintage
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Isabel Marant is joining the circular economy and now accepts donations. The company is launching a website to accept donations. Those who donate receive a voucher with a discount back. The company will then repair and sell the item.
But wait there is a charitable component as well. Proceeds will go toward the Isabel Marant Endowment Fund to support women’s education and craft in indigenous communities.
The ‘Walk a Mile in My Shoes’ by Idris and Sabrina Elba x Christian Louboutin
Image: courtesy of Christian Louboutin, Idris and Sabrina Elba
Footwear designer Christian Louboutin collaborates with actor Idris Elba and his wife Sabrina Elba to raise money and awareness on systematic injustice and racism. The ‘Walk a Mile in My Shoes’ collection is the result of friendship and 100% of the proceeds will be donated to five non-profit organizations dedicated to creating greater equity in communities of color.
Images: courtesy of Christian Louboutin by Julien Vallon
Inspired By Greece Dior Showcases Its Cruise 2022
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400 people today attended the show in the Panathenaic Stadium in Athens for Dior Cruise 2022 collection.
Dior chose Athens, the cradle of culture and European arts to present its Cruise 2022 collection. In the heart of the city dedicated to Athena, Maria Grazia Chiuri reinvents her genealogy and tweaks House codes like the peplum. Among special guests were actress Anya Taylor Joy, Catherine Deneuve, Pierre Casiraghi, Beatrice Borromeo and Cara Delevigne.
